How to Start a Bikanervala Franchise in India: Complete Guide

Have you ever dreamed of running your own business under a trusted, century-old brand? Do you want to serve authentic Indian sweets and snacks while earning consistent profits?

If yes, the Bikanervala franchise could be the perfect business opportunity for you.

With over 100 years of legacy, Bikanervala is one of India’s most iconic and time-tested food and beverage brands, renowned for its sweets, namkeens, North Indian cuisine, and snacks. The brand commands unmatched trust and has grown exponentially with outlets across India and overseas.

This detailed guide will walk you through everything you need to know about starting a Bikanervala franchise in India in 2025, including:

• Brand overview & history
• Investment required
• Franchise fees, royalty, and CapEx
• Expected returns and profitability
• Revenue breakdown by product verticals
• Step-by-step process to apply
• Benefits of partnering with Bikanervala

Let’s explore this opportunity and unlock your path to a successful franchise business.

The Bikanervala Legacy: A Century of Culinary Excellence

Founded in the early 1900s in Bikaner, Rajasthan, Bikanervala began as a small sweet shop and quickly rose to national prominence. It transformed traditional Indian recipes into professionally managed products under modern hygiene standards while retaining their original taste.

Today, Bikanervala is not just a sweets shop—it’s a brand that defines authenticity, trust, and tradition.

Key Brand Highlights:

• Over 150+ outlets worldwide, including in UAE, USA, and Singapore
• A household name in Indian households, weddings, and celebrations
• Diversified product lines: sweets, snacks, bakery, fine dining, and hampers
• ISO-certified production facilities and modern kitchen practices
• High customer recall and loyalty built over generations

Owning a Bikanervala franchise means becoming a part of this living legacy.

Why Invest in a Bikanervala Franchise?

1. Brand Trust & Loyal Customer Base

Bikanervala has been serving generations of customers. The brand equity it carries ensures footfall and trust from day one.

2. Recession-Proof Business Model

Indians love sweets and snacks during all seasons—festivals, birthdays, anniversaries, and even casual cravings. This makes Bikanervala’s model resilient and stable in all market conditions.

3. Multiple Revenue Streams

Bikanervala operates across three high-volume categories:

• Traditional sweets
• Ready-to-eat snacks and hampers
• Fine dining and quick service meals

This multi-channel approach ensures stability, scalability, and higher profitability.

4. Proven SOPs and Training

You get access to:

• Proprietary recipes
• Supply chain support
• Technology (ERP software)
• Store layout & branding guides
• Centralized procurement

Bikanervala Franchise Investment Breakdown (2025)

If you’re wondering how much a Bikanervala franchise costs, here’s a clear breakdown of investment components:

✅ Franchise Fee – ₹25 lakh (One-time)

This gives you access to brand rights, proprietary processes, and support systems.

✅ Refundable Security Deposit – ₹20 lakh

This amount is held for the duration of the agreement and refunded at the end of the term.

✅ ERP Software Setup – ₹10 lakh

Used for managing billing, inventory, operations, and CRM across outlets.

✅ Royalty Fee – 9% of Gross Monthly Sales

This covers marketing, branding, training, and R&D by the parent company.

Capital Expenditure (CapEx)

This includes the interior, equipment, kitchen setup, and branding materials.

💡 Note: CapEx may vary based on city, location type (mall/high-street), and customization.

Additional Setup Costs

• Legal Fees – ₹2 lakh
• Project Management Charges – 2% of total project cost (for setup oversight and coordination)

Profitability & Revenue Breakdown

Let’s explore how your earnings shape up under a standard Bikanervala franchise:

📈 Expected Sales

• Daily Sales – ₹2 to ₹3 lakh
• Monthly Sales Target (Breakeven) – ₹45 lakh
• Net Profit Margin – 15% to 20% after royalty & operations

🔄 Payback Period

Average breakeven is achievable in 24–30 months, depending on location, operational efficiency, and customer engagement.

Bikanervala’s Revenue Verticals Explained

One of the most powerful aspects of the Bikanervala model is its multi-vertical revenue stream.

This well-diversified portfolio reduces risk and increases chances of consistent revenue across seasons.

Benefits of Partnering with Bikanervala

✅ Pan India & Global Brand Recall
✅ Dedicated Franchise Onboarding Team
✅ Modern Interiors + Heritage Branding
✅ Fully Trained Kitchen & Service Staff
✅ Central Procurement & Supply Chain
✅ Marketing Support: National + Local Campaigns
✅ Technology-Integrated Operations

Who Can Apply for a Bikanervala Franchise?

Bikanervala prefers partners who:

• Have strong business acumen or hospitality experience
• Can invest approx. ₹3.5–4 crore depending on city and outlet size
• Are committed to maintaining Bikanervala’s brand values and quality
• Can manage daily operations or hire a skilled manager

It’s ideal for entrepreneurs, HNIs, existing F&B operators, or NRIs looking for premium Indian franchise opportunities.

Step-by-Step Guide to Apply for Bikanervala Franchise in 2025

Step 1: Submit Franchise Enquiry

Fill out the franchise interest form via Bikanervala’s website or through franchise consultants like Franchise AVS.

Step 2: Application Screening

Their team evaluates your financial capability, preferred city, and operational commitment.

Step 3: Detailed Discussion & Site Shortlisting

You’ll be guided to identify suitable high-footfall locations or provide your own.

Step 4: Franchise Agreement Signing

Upon final approvals, the legal agreement is signed covering:

• Brand usage rights
• Territory exclusivity
• Royalty and duration terms (usually 5-9 years)

Step 5: Store Setup & Staff Hiring

The company helps with layout planning, interior setup, vendor coordination, and initial hiring.

Step 6: Staff Training

Your team will be trained in:

• Customer service
• Hygiene and kitchen standards
• POS & software training
• Menu execution

Step 7: Pre-launch Marketing

The brand supports digital + offline campaigns to generate buzz before your launch.

Step 8: Grand Opening

A well-publicized grand opening helps establish the outlet’s presence in the city.

Is a Bikanervala Franchise Profitable?

Yes, absolutely.
With high average footfall, festival-driven sweet demand, dine-in offerings, and takeaway sales, Bikanervala ensures consistent revenues.

Here’s what makes it profitable:

• High brand recall (zero marketing guesswork)
• Diverse product portfolio (gift packs, desserts, snacks, dining)
• Centralized supply chain
• Higher gross margins than typical QSR brands
• Opportunities to scale to multi-unit ownership

Read Also :- 10 Best Coffee And Cafe Franchise Opportunities In India
Top 10 Profitable Healthy Food Franchises in India – Best Investment Opportunities

Why Franchisees Are Also Exploring New-Age Brands

While Bikanervala continues to dominate the traditional Indian cuisine space, many aspiring entrepreneurs are also exploring modern fast-food franchises like:

• Hot Dog Harbour – India’s largest hotdog QSR
• Sugoi Ramen – India’s first authentic Japanese ramen brand

Let’s briefly introduce these rising stars.

Hot Dog Harbour: India’s Largest Hotdog Franchise

If you’re looking for a youth-focused, low-CapEx model with high visual appeal and social media traction, Hot Dog Harbour is a winning bet.

Why Hot Dog Harbour?

• Unique product: Hot dogs with Indian fusion (BBQ, Peri Peri, Gochujang, Salsa)
• Low CAPEX: Outlet can be launched under ₹2.5 lakh in cloud kitchen format
• Pan-India expansion: Franchisees already operating in Mumbai & Pune
• Strong brand appeal with quirky marketing, influencer campaigns, and viral reel strategies

Franchise Highlights:

| Franchise Fee | ₹0 (Zero) for limited time |
| Royalty | 10% of sales |
| Outlet Type | Cloud Kitchen, Takeaway, QSR |
| Monthly Sales | ₹2.5–3 lakh (avg) |
| Breakeven | In 6–8 months |

Follow @HotDogHarbour to learn more.

🍜 Sugoi Ramen: Authentic Japanese Ramen in India

Sugoi Ramen is India’s first ramen-exclusive brand bringing Japanese soul food to Indian metros with an Indian twist.

Why Sugoi Ramen?

• First-mover advantage in the ramen segment
• Dishes include Vegan, Chicken, Paneer, and Seafood Ramen
• Over 63,000+ customers served in 2024
• Operates in Mumbai, Pune, and Hyderabad

Franchise Model

| Franchise Fee | ₹3.5 lakh |
| Total Investment| ₹10–12 lakh (cloud kitchen) |
| Outlet Type | Online + Takeaway (300–500 sq ft) |
| Monthly Sales | ₹3–5 lakh |
| ROI | 30–35% |

🍥 Visit www.sugoiramen.com to explore franchise openings.

Final Thoughts: Should You Open a Bikanervala Franchise?

If you’re looking to run a legacy F&B brand with established customer demand, high repeat footfall, and robust support, the Bikanervala Franchise is one of the top options in India.

From sweets to snacks to dining, Bikanervala connects Indian nostalgia with modern business professionalism. It’s more than just a franchise—it’s a proud extension of India’s culinary culture.

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