In a world dominated by American burger giants like McDonald’s and Burger King, one homegrown brand has disrupted the Indian Quick Service Restaurant (QSR) landscape with a desi twist: Burger Singh.
Backed by its bold Indian flavors, low startup costs, high growth potential, and a strong franchise support system, the Burger Singh Franchise has emerged as one of the most promising franchise opportunities in India.

The Origin Story of Burger Singh
The idea of Burger Singh was born not in India but in the UK.
In 2007, Kabir Jeet Singh, then a student at Birmingham Business School, was working night shifts at a local burger joint to fund his education. Tired of bland Western burgers, Kabir experimented with Indian masalas to spice up the patties — and to his surprise, customers loved it.
His spicy creations became so popular that the outlet added his “Indian-style” burger to the official menu. This Indo-Western burger concept later became the foundation of Burger Singh, officially launched in 2014 in India.
Today, Burger Singh operates 150+ outlets across 60+ Indian cities, along with a growing international presence in the UK and Asia — with a target of 1000 outlets by 2026.
Why Choose a Burger Singh Franchise?
1. Made in India, Made for India
Burger Singh is India’s largest homegrown burger chain — tailor-made to suit Indian palates with a mix of authentic masalas and gourmet flavor.
2. Affordable Entry Point
With franchise options starting from just ₹26 lakhs, Burger Singh is among the most affordable franchise businesses with strong returns.
3. Strong Market Presence
The brand has expanded rapidly with outlets across Tier 1, 2, and even Tier 3 cities. Upcoming expansions include Nepal, Gujarat, Odisha, and Bhopal.
4. Wide Menu & Indian Flavors
From the cult-favorite “United States of Punjab” to peri-peri and tandoori innovations, Burger Singh offers a menu that’s both diverse and customizable.
5. Low Operational Hassle
Franchisees benefit from central supply chains, raw material logistics, staff training, marketing support, and more.
6. High Franchisee Satisfaction
Burger Singh proudly reports over 90% profitable franchise outlets — a feat unmatched by many QSR brands.
Burger Singh Franchise Models
Burger Singh offers 3 types of franchise outlets — suitable for different budgets, locations, and customer demographics.
Model | Cost | Avg. Monthly Revenue | ROI Duration | Required Space |
---|---|---|---|---|
Food Court | ₹26 Lakhs | ₹2.4 Lakhs | 16 Months | 200–300 sq ft |
Dine-In | ₹44 Lakhs | ₹2.1 Lakhs | 23 Months | 800+ sq ft |
Drive-Thru | ₹59 Lakhs | ₹5.7 Lakhs | 12 Months | 1000+ sq ft |
1. Food Court Franchise
Perfect for high-traffic malls, metros, or railway stations.
- Investment: ₹26 Lakhs + Taxes
- Franchise Fee: ₹5 Lakhs
- Set-Up Cost: ₹21 Lakhs
- Space Needed: 200+ sq ft
- ROI: 16 Months
- Monthly Expenses (OPEX): ₹4–6.4 Lakhs
- Estimated Monthly Profit: ₹2.4 Lakhs
- Royalty + Admin Fee: 6% + 2%
✅ Best for: First-time food entrepreneurs, delivery-heavy locations, malls.
2. Dine-In Franchise
Targeted at Tier 2 and 3 cities with seating arrangements.
- Investment: ₹44 Lakhs + Taxes
- Franchise Fee: ₹8 Lakhs
- Set-Up Cost: ₹36 Lakhs
- Space Needed: 800+ sq ft
- ROI: 23 Months
- Monthly Expenses (OPEX): ₹4–6.4 Lakhs
- Estimated Monthly Profit: ₹2.1 Lakhs
- Royalty + Admin Fee: 6% + 2%
✅ Best for: Entrepreneurs seeking long-term dine-in business.
3. Drive-Thru Franchise
High-revenue format for highways and transit hubs.
- Investment: ₹59 Lakhs + Taxes
- Franchise Fee: ₹10 Lakhs
- Set-Up Cost: ₹49 Lakhs
- Space Needed: 1000+ sq ft
- ROI: 12 Months
- Monthly Expenses (OPEX): ₹4–6.4 Lakhs
- Estimated Monthly Profit: ₹7.2 Lakhs
- Royalty + Admin Fee: 6% + 2%
✅ Best for: Landowners or highway businesses seeking high returns.

Profit Margin of a Burger Singh Franchise
Your profit margin depends on:
- Location and footfall
- Model type (Drive-Thru > Dine-In > Food Court)
- Operational efficiency
Revenue Range (Monthly) | Gross Margin | Net Profit |
---|---|---|
₹2L – ₹7L | 45–50% | 15–20% |
Example:
If your monthly sales = ₹4L,
Net profit (after rent, staff, Swiggy/Zomato commission) = ₹40,000 – ₹80,000.
👉 Average ROI period is 12–18 months with potential to grow profit to 20%+ with marketing and cost optimization.
What’s Included in Franchise Support?
- Centralized Raw Material Supply
- Site Selection & Feasibility Studies
- Business Plan Assistance
- Swiggy/Zomato Onboarding
- Staff Hiring & Training
- Marketing Support (Digital + Offline)
- Monthly P&L Review
- Franchise Success Manager (Dedicated POC)
Burger Singh ensures end-to-end support with software, IT systems, branding, outlet design, and operational guidance.
Step-by-Step Process to Apply for a Burger Singh Franchise
Step 1: Submit Franchise Interest Form
Visit www.burgersinghonline.com and fill the franchise form with your name, city, budget, etc.
Step 2: Get a Call Back
Expect a confirmation and a callback for initial discussion.
Step 3: Background & Financial Verification
Burger Singh’s team will verify your eligibility, location, and financial capability.
Step 4: Discovery Day
Attend an onboarding session with the core team to learn everything about the model.
Step 5: Sign Agreement
If satisfied, pay the franchise fee and sign the Term Sheet.
Step 6: Store Setup
Burger Singh will guide you through staff training, branding, menu setup, and supply chain initiation.
Eligibility to Own a Burger Singh Franchise
- Minimum age: 21 years
- Must follow all brand SOPs
- Initial capital: ₹27–₹60 Lakhs depending on model
- Basic business knowledge preferred
- Willingness to undergo complete training
Documents Required
- Passport-size photos
- PAN / Aadhaar
- Property documents or lease agreement
- FSSAI license
- GST Registration
- NOC from Fire Department
- Municipal Trade License
- Signage and Eat House License
Burger Singh Franchise Training
Burger Singh offers detailed training for:
Franchise Owner:
- In-depth business operations
- Financial management
- Marketing & customer engagement
- Inventory systems
- Provided either at Gurgaon HQ or online
Franchise Staff:
- In-store training at franchise location
- Operational manuals provided
- Shadow training during store launch
👉 New outlet team is deployed for on-site assistance during store launch phase.
Awards and Achievements
Burger Singh has earned widespread recognition in a short span:
🏆 Restaurant Awards 2022 – Best Restaurant Chain
🏆 Franchise Awards 2022 – Franchisor of the Year
🏆 Coca-Cola Golden Spoon Award – Most Admired QSR
🏆 Startup360 Magazine – Cover Story
🏆 TOI 40 Under 40 – Kabir Jeet Singh
🏆 Best QSR Chain – Indian Restaurant Congress 2017
Explore More Franchise Opportunities: Hot Dog Harbour & Sugoi Ramen
If you’re seriously evaluating franchise opportunities in India’s fast-growing food & beverage industry, don’t stop at just the Burger Singh Franchise. Two other high-potential, desi-born QSR brands are also making waves and present excellent franchise opportunities — Hot Dog Harbour and Sugoi Ramen.
Hot Dog Harbour Franchise: India’s First & Largest Hot Dog Chain
While burgers dominate the QSR landscape, Hot Dog Harbour is redefining India’s fast-food menu with an exclusive focus on gourmet hot dogs. Born with the mission of introducing premium, indulgent, and youth-driven hot dogs to Indian palates, Hot Dog Harbour is already delighting thousands of customers every month in Mumbai, Pune, and beyond.
Why Choose Hot Dog Harbour Franchise?
- India’s first and largest hot dog QSR brand
- Strong brand identity with youth-focused menu and marketing
- High-profit margins with low operating costs
- Cloud kitchen and dine-in models available
- Scalable format with high-speed service model (5–7 min orders)
- Monthly growth rate: Over 10% in key delivery zones
With signature products like the Captain’s Classic Dog, Spicy Seoul Hot Dog, and Buffalo Bay Dog, this brand is ideal for Tier 1 and Tier 2 cities hungry for something new.
Franchise Investment
Format | Investment (Approx.) | Avg. Monthly Revenue | ROI Timeframe |
---|---|---|---|
Cloud Kitchen | ₹7–10 Lakhs | ₹1.5 – 2 Lakhs | 10–14 Months |
Takeaway | ₹12–15 Lakhs | ₹2.5 – 3.5 Lakhs | 12–15 Months |
Dine-In | ₹18–22 Lakhs | ₹3.5 – 5 Lakhs | 14–18 Months |
📞 Franchise Enquiries: hotdogharbour.com
📍 Now expanding across Maharashtra, Gujarat & South India

Sugoi Ramen Franchise: India’s No.1 Authentic Japanese Ramen Brand
In a sea of Indo-Chinese and fast-food brands, Sugoi Ramen offers a fresh, globally inspired experience — serving real, chef-crafted Japanese ramen that’s affordable and Instagram-worthy.
Already ranked among India’s fastest-growing Asian food brands, Sugoi Ramen operates in Mumbai, Pune, and Hyderabad and has served over 63,000+ ramen lovers this year alone.
Why Choose Sugoi Ramen Franchise?
- 100% Authentic Japanese Ramen with vegetarian, vegan, seafood, and chicken options
- Menu includes bestselling items like Chicken Miso Ramen, Tofu Vegan Ramen, and Prawn Teriyaki Ramen
- 65+ SKUs with seasonal innovation and high repeat orders
- Centralized broth kitchen ensures quality control
- Ideal for cloud kitchens, food courts, and malls
- Low wastage, high delivery efficiency
Franchise Investment
Format | Investment Range | Avg. Monthly Sales | ROI Timeframe |
---|---|---|---|
Cloud Kitchen | ₹10–12 Lakhs | ₹2 – 3 Lakhs | 10–14 Months |
Dine-In | ₹18–25 Lakhs | ₹3.5 – 5 Lakhs | 14–18 Months |
Express Kiosk | ₹8–10 Lakhs | ₹1.5 – 2.5 Lakhs | 9–12 Months |
📞 Franchise Enquiries: sugoiramen.in
📍 Active in 3 cities and open to pan-India expansion
Read Also :- Top 5 Best Burger Franchise Opportunities in India
Popeyes Franchise in India: Cost, Requirements, Profit, Challenges & How to Apply
Final Verdict
The Burger Singh Franchise is not just a business opportunity — it’s a well-oiled brand engine built for high returns, low investment, and massive scale. Whether you’re a first-time entrepreneur or seasoned investor, the numbers and the support system make this one of the top QSR franchises in India.
With an affordable starting investment of ₹26 Lakhs and strong monthly returns, this franchise model deserves serious consideration.
FAQs About Burger Singh Franchise
Q1. Is Burger Singh Franchise profitable?
Yes. Over 90% of outlets are profitable with average profit margins between 12%–20%.
Q2. How much does a Burger Singh Franchise cost?
Between ₹26L to ₹59L depending on the format.
Q3. What is the ROI timeframe?
ROI varies by model: 12–23 months on average.
Q4. Is prior experience required?
Preferred but not mandatory. Full training is provided.