If you’re a dessert lover or someone interested in the food & beverage franchise business, chances are you’ve heard of the Baskin Robbins franchise. Known for its legendary “31 flavours” and iconic pink spoons, Baskin Robbins has become one of the largest and most recognizable ice cream chains in the world. But what does it take to own a Baskin Robbins franchise in India in 2025? How much does it cost, and is it really profitable?
In this guide, we cover everything you need to know about owning a Baskin Robbins franchise—from its global legacy to its financial breakdown in India.

The Story Behind Baskin Robbins
The Baskin Robbins journey started back in 1945 when two brothers-in-law—Burton “Burt” Baskin and Irvine “Irv” Robbins—decided to merge their passion for ice cream into one venture. While Robbins learned the trade in his father’s ice cream shop, Baskin picked up ice cream-making during his service in the U.S. Navy. Their shared vision gave birth to a family-friendly ice cream parlor like no other.
The name “Baskin Robbins” was coined when the duo decided to combine their surnames. Their concept of offering a new flavor every day of the month—totaling 31 flavors—was a major innovation in the F&B space during that era. In fact, many credit Baskin Robbins with pioneering the concept of variety in dessert retail.
From six outlets in California to over 8,000 stores across 52 countries, Baskin Robbins is a global leader in premium ice cream retail.
Baskin Robbins in India: A Sweet Success Story
Baskin Robbins entered the Indian market in 1993 through a joint venture with the Graviss Group—a legacy business founded in 1945 and known for operating top F&B brands. Since then, Baskin Robbins has expanded its reach across over 230 cities in India, boasting more than 800 exclusive outlets.
With the Indian audience’s increasing appetite for premium desserts, Baskin Robbins carved a niche by offering globally-inspired and locally-favorite flavors with a vegetarian base and international-quality standards.

What’s on the Baskin Robbins Menu?
Baskin Robbins India currently offers over 1,400 flavors internationally, categorized into five main segments:
1. Classic Flavors
These are evergreen favorites and bestsellers globally:
- Chocolate Mousse Royale
- Mint Chocolate Chip
- Strawberry Cheesecake
- Cookies ‘n Cream
- Cotton Candy
2. Sorbets, Ices, and Sherbets
These are fruit-based and refreshing, ideal for Indian summers:
- Citrus Twist Ice
- Blue Raspberry Sherbet
- Rainbow Sherbet
3. Frozen Yogurts
A low-fat option that still offers indulgence:
- Maui Brownie Madness
- Chocolate Ribbon Swirl
4. NSA (No Sugar Added) Flavors
Perfect for the health-conscious consumer:
- Caramel Turtle Truffle
- Chocolate Chip NSA
- NSA Vanilla
5. Seasonal Specialties
Unique limited-time offerings tailored for Indian and global festivals:
- Green Tea
- Caramel Praline Cheesecake
- Banana Almond
All flavors in India are 100% vegetarian. In addition, the brand has introduced a vegan ice cream line and BRight Choices®, a category of fat-free, sugar-free, and dairy-free options.

Why Choose a Baskin Robbins Franchise?
Let’s look at some powerful reasons why the Baskin Robbins franchise is one of the top ice cream franchise choices in India:
- Globally Renowned Brand
- Proven Business Model with 30+ Years in India
- Low Investment, High Returns
- High Footfall Locations
- Trusted by 300M+ Customers Worldwide
- Multiple Franchise Models (Kiosk, Parlour, Lounge)
- Support with Staff Training and Marketing
- Ongoing R&D and Menu Innovations
- Flexible Location Support from Brand
- Excellent Brand Recall
- Premium Product with Competitive Pricing
Baskin Robbins Franchise Models in India
You can choose from three types of franchise formats based on your budget and space availability.
1. Kiosk Model
- Area Required: 150+ sq. ft.
- Investment: ₹11 – ₹14 Lakhs
- Frontage Required: 10 ft
- Profit Margin: ~50%
Perfect for malls, multiplexes, and airports.
2. Parlour Model
- Area Required: 300+ sq. ft.
- Investment: ₹13 – ₹18 Lakhs
- Frontage Required: 12 ft
- Profit Margin: 46% – 48%
Ideal for high-street locations, residential areas, and food courts.

3. Lounge Model
- Area Required: 500+ sq. ft.
- Investment: ₹18 – ₹24 Lakhs
- Frontage Required: 15 ft
- Profit Margin: ~52%
Best for prime retail spots, tourist hubs, and family-friendly areas.
Other Charges:
- Security Deposit: ₹50,000
- Branding Fee: ₹4 – ₹5 Lakhs
- Recurring Royalty Fee: Typically around 4–5% of revenue
Franchise Profit Potential in 2025
Let’s break it down using a conservative estimate for a Parlour Model:
Item | Monthly Estimate |
---|---|
Revenue | ₹4.5 – ₹6 Lakhs |
COGS (30%) | ₹1.5 – ₹1.8 Lakhs |
Rent | ₹60,000 – ₹90,000 |
Staff Salaries | ₹40,000 – ₹60,000 |
Utilities | ₹10,000 – ₹15,000 |
Misc. | ₹10,000 |
Net Profit | ₹1.2 – ₹1.6 Lakhs/month |
📈 Annual ROI: Expect payback within 18–24 months if location and execution are ideal.
Ideal Franchise Locations
A great location can supercharge your profits. Consider:
- High footfall shopping malls
- Cinema complexes
- Corporate office canteens
- High street commercial areas
- Tourist destinations
- Near schools and colleges
- Airports and transit hubs

Read Also :- Top 5 Ice Creams Brand in India (2025) – Franchise Cost, Market Share, and Business Opportunities
How to Apply for a Baskin Robbins Franchise in India
Getting started is simple:
Step 1: Visit the Official Website
Go to www.baskinrobbinsindia.com
Step 2: Fill Out the Franchise Form
You’ll find the application form under the “Franchise” section.
Step 3: Submit Details
Add your name, contact info, past experience, preferred location, and investment capacity.
Step 4: Review and Approval
The Baskin Robbins team will assess your application and contact you for further process.
Step 5: Final Agreement
Once approved, you’ll enter into a franchise agreement and move forward with setup, branding, and training.
Support & Training from Baskin Robbins India
Baskin Robbins ensures that even first-time entrepreneurs can succeed with full support, including:
Outlet Design & Setup
Assistance with interior design, layout, signage, and furniture.
Inventory Management
A streamlined supply chain with consistent delivery of fresh stock.
Staff Training
In-depth onboarding and customer service training based on global standards.
Marketing Support
Brand-level promotions, city-specific events, digital campaigns, and festive offers.
Business Consulting
Operational guidance, regular audits, and performance analysis to improve profitability.

Eligibility Criteria
To become a Baskin Robbins franchisee in India, here are the key requirements:
- Strong entrepreneurial mindset
- Financial capability to invest ₹11 – ₹24 Lakh
- Strategic and long-term business vision
- Ability to own or lease space in high-traffic zones
- Good reputation and clean financial record
Documents Required
Make sure you keep the following documents ready:
- Aadhar Card
- PAN Card
- GST Registration
- Rental/Lease Agreement
- Standard Franchise Agreement (as per BR terms)
- Bank Account Details
Is a Baskin Robbins Franchise Right for You?
If you’re someone who wants:
- A proven F&B business model
- A global brand with Indian familiarity
- High margins and low operational risk
- Regular product innovation
- Support with everything from branding to training
Then a Baskin Robbins franchise is an excellent business opportunity for 2025.
Looking Beyond Ice Cream? Consider These F&B Franchises Too
While Baskin Robbins remains a leader in the dessert space, food entrepreneurs in 2025 are also showing high interest in fast food franchises that deliver higher daily footfall, savory menus, and youth appeal.
Here are two top-performing options to consider:
🍔 Hot Dog Harbour Franchise
India’s #1 Hot Dog Chain is redefining how we enjoy fast food.
Why It’s Trending:
- Over 83,000+ customers served in Mumbai & Pune
- Quick-service model with high volume
- Affordable franchise investment: starts at ₹6–8 Lakh
- Menu includes hot dogs, Korean fried chicken, fries, shakes
- Operates in cloud kitchen + takeaway + dine-in formats
Franchise Benefits:
- Lower CAPEX vs Baskin Robbins
- High repeat orders on Swiggy & Zomato
- Menu engineering for profitability
- Strong branding and youth engagement
Learn More: HotDogHarbour.com

🍜 Sugoi Ramen Franchise
India’s First Authentic Japanese Ramen Brand
Why It’s Booming:
- 63,000+ bowls sold across 6 cities in 2024
- Unique, trend-driven offering in Asian cuisine
- Investment range: ₹8–12 Lakh
- Low OPEX cloud kitchen format available
- Vegan, seafood, chicken, and paneer ramen options
Franchise Highlights:
- High Average Order Value (~₹420)
- Low food cost (~20–25%)
- Excellent Swiggy/Zomato demand
- Ideal for urban food courts and delivery hubs
Learn More: https://sugoiramen.com/
Read Also :- Top 10 Profitable Healthy Food Franchises in India – Best Investment Opportunities
Top 10 Profitable Food Franchise Opportunities in India
Final Thoughts
India’s ice cream market is growing rapidly, with consumer preferences shifting towards premium and international brands. Investing in a Baskin Robbins franchise gives you access to a trusted brand, a ready customer base, and the potential for high profitability.
So whether you’re a budding entrepreneur or a seasoned investor looking to expand your portfolio in the food & beverage industry, Baskin Robbins could be your next big success story.
FAQs about Baskin Robbins Franchise
Q1. How long does it take to set up a Baskin Robbins outlet?
Typically, 60–90 days after location finalization and agreement.
Q2. Do I need F&B experience to get a franchise?
No, but business acumen and willingness to learn are essential.
Q3. Does Baskin Robbins provide digital marketing support?
Yes, they run national campaigns and offer support for local promotions.
Q4. What is the franchise agreement duration?
Usually 5 years, renewable based on performance.
Q5. Can I open multiple outlets?
Yes, if you meet the criteria and have a good performance track record.