In a country where summers are scorching and sweet cravings never end, the ice cream industry in India has evolved into a thriving and profitable business sector. Among the many players in this field, the Arun Ice Cream Franchise has carved a niche for itself with its widespread popularity across South India.
Whether you are a budding entrepreneur or a seasoned investor looking to diversify into the food and beverage (F&B) space, investing in an Arun Ice Cream franchise can be your golden ticket. Backed by strong brand equity, reasonable capital requirements, and attractive margins, this franchise opportunity stands out in the ever-expanding Indian dessert market.
In this detailed guide, we’ll uncover everything you need to know about owning an Arun Ice Cream franchise — from investment and infrastructure to support, training, revenue potential, and more.

About Arun Ice Cream: Legacy, Growth & Market Position
Founded by R.G. Chandramogan in 1970, Arun Ice Cream is the flagship brand of Hatsun Agro Product Ltd., headquartered in Chennai. While the franchise operations began formally around 2014-2016, the brand had already cemented its place as South India’s most loved ice cream name well before that.
Today, Arun Ice Cream outlets are a common sight across Tamil Nadu, Karnataka, Kerala, Andhra Pradesh, and Telangana. The franchise leverages Hatsun’s strong supply chain, innovation in product offerings, and decades of consumer trust to ensure success for every new partner.
Quick Brand Overview:
Attribute | Details |
---|---|
Industry | Food & Beverage (Ice Cream) |
Parent Company | Hatsun Agro Product Ltd. |
Founder | R.G. Chandramogan |
Headquartered | Chennai, Tamil Nadu |
Franchise Launch Year | 2014 (approx.) |
Ideal Franchise Location | South India |
Franchise Tenure | 2 Years (Renewable) |
Setup Time | 1 to 2 Months |
Why Choose Arun Ice Cream Franchise?
Here are some compelling reasons why Arun Ice Cream should be on your radar if you’re planning to start a low-risk, high-potential food business:
Recognized & Trusted Brand
With over 50 years in the market, Arun Ice Cream is synonymous with quality and variety. Consumers trust the brand, making it easier for franchisees to acquire and retain customers.
Affordable Investment
You can start an outlet with as little as ₹50,000 (small formats), scaling up to ₹20 lakhs depending on the format and location.
Lucrative Revenue Model
Franchisees enjoy up to 95% revenue share, with just 5% going to the franchisor — a rare and highly attractive model in the F&B space.
Diverse Product Range
From cones and cups to sundaes and family packs, Arun offers a wide range of frozen treats catering to all age groups.
Low Staffing Requirements
With just 2–3 employees, you can run a fully operational Arun Ice Cream outlet, reducing ongoing salary expenses.

Arun Ice Cream Franchise Investment Breakdown
Depending on the outlet format — kiosk, takeaway counter, or dine-in setup — the capital requirements will vary. Here’s a detailed breakdown:
Investment Type | Estimated Cost Range |
---|---|
Infrastructure & Interiors | ₹50,000 to ₹20,00,000 |
Shop/Unit Area | 2000 to 5000 Sq. Ft. |
Equipment | Ice cream freezer, POS, etc. |
Branding & Signage | Included in infrastructure |
Note: The lower investment limit is suitable for kiosk-style models or within supermarket tie-ups. Full-fledged retail parlours require higher capex due to space, AC installation, and furniture.
Infrastructure Requirements
Here’s what you’ll need to get started:
- Area: 2000 – 5000 sq. ft. (for parlour format)
- Kitchen Space: Mandatory (for scooping/freezer setup)
- Air Conditioning: Required
- CCTV Surveillance: Required
- Internet + POS System: Mandatory for billing and stock tracking
- Sitting Area: Optional (but improves footfall and experience)
Depending on footfall, you may also consider offering takeaway and home delivery options, tying up with Swiggy, Zomato, and other local apps.
Manpower & Operational Setup
Unlike other food ventures, running an Arun Ice Cream franchise doesn’t require a large staff.
- Recommended Staff Count: 2 to 3
- Profile: Cashier, scooping staff, delivery boy (if offering delivery)
- Training Support: Provided by the franchisor
With minimal human resource requirements, franchisees benefit from reduced monthly OPEX.

Franchise Revenue Model: Profit Margins & ROI
Let’s dive into what truly matters — how much can you earn?
Revenue Sharing | Percentage |
---|---|
Franchisee Retains | Approx. 95% |
Franchisor Takes | Approx. 5% |
This high-retention model is rare and ensures that franchisees can break even quickly.
Average Customer Bill:
- ₹250 for two people
- GST: 18%
ROI Timeline:
- Break-even in 1.5 to 3 years
- Dependent on location, footfall, and local marketing efforts
Profit Tip: Launch in a mid-to-premium locality with high evening footfall (e.g., near schools, colleges, or malls) to maximize revenue.
Support & Training by Arun Ice Cream
Even if you’re new to the food industry, Arun Ice Cream ensures you’re not alone. The franchisor provides essential onboarding support:
Support Type | Availability |
---|---|
Menu Planning | ✅ Available |
Food Presentation Training | ✅ Available |
POS & Business Management Tools | ✅ Provided |
Cooking/Handling Training | ✅ Included |
Interior & Branding Guidelines | ✅ Shared |
Delivery Platform Tie-ups | ✅ Optional |
Marketing Support (Local Ads) | ✅ Limited |
Note: TV ads, print campaigns, and digital marketing are not included, and franchisees are encouraged to build local social media presence independently.
Marketing Responsibilities of Franchisees
As the brand focuses primarily on BTL (Below The Line) marketing, you’ll have to handle most of your local marketing activities.
Marketing Channel | Responsibility |
---|---|
Outlet Interior Branding | Provided |
Local Hoardings/Leaflets | Franchisee’s Call |
Digital Ads (Meta/Google) | Franchisee |
Festive Discounts | Franchisee Driven |
Social Media Pages | Franchisee Maintains |
At GrowKitchen.in, we recommend allocating 5–7% of your monthly revenue toward local ads, influencer outreach, and Instagram Reels to drive store visits.

Products & Menu Offered by Arun Ice Cream
Arun Ice Cream focuses on traditional and innovative ice cream formats only. Here’s what you’ll typically sell:
Ice Cream Products:
- Cones (Vanilla, Butterscotch, Chocolate)
- Family packs (500ml & 1L)
- Sundaes & Cups
- Ice cream bars & sticks
- Fruit-based sorbets
- Seasonal special editions
Unlike café-style models, the franchise doesn’t offer bakery items, juices, or snacks — keeping the operations lean and focused.
Franchise Ratings & Reviews
Here’s how Arun Ice Cream Franchise performs across key parameters:
Evaluation Criteria | Rating (Out of 5) |
---|---|
Revenue Sharing | 4.1 |
Investment & Franchise Fee | 3.9 |
Training & Support | 3.9 |
Brand Value | 3.8 |
ROI Potential | 4.0 |
Overall Franchise Rating | 3.95 |
Franchise Eligibility & Documentation
Almost anyone above 24 years of age can apply for an Arun Ice Cream franchise. No F&B experience is necessary, although a passion for retail and consumer service is a plus.
Minimum Requirements:
- Age: 24+
- Academic Qualification: No restriction
- Experience: Optional
- Business Attitude: Must be proactive in handling store operations and marketing
Mandatory Documents:
- PAN Card Copy
- Aadhaar Copy
- Shop/Unit Address Proof
- NOC of Premises (if rented)
- GST Registration Certificate
- Passport Size Photo
- Signed Franchise Agreement

Steps to Apply for Arun Ice Cream Franchise
Interested? Follow these steps:
- Submit Franchise Inquiry on the Hatsun Agro Product website
- Initial Screening Call by the Franchise Development Team
- Location Visit & Business Feasibility
- Franchise Agreement & Legal Formalities
- Outlet Setup & Staff Hiring
- Training & Inventory Setup
- Grand Opening & Promotions
Pros & Cons of Arun Ice Cream Franchise
👍 Pros:
- Strong brand recognition
- Low entry barrier
- High revenue retention
- Simplified menu and supply chain
- Rapid setup (1–2 months)
👎 Cons:
- Limited marketing support
- No product diversification (e.g., no café items)
- Regional brand visibility (limited in North India)
Future of Ice Cream Franchises in India
The Indian ice cream market is expected to cross ₹6,000 crore by 2028, driven by rising disposable incomes, growing middle class, and increased demand for premium frozen desserts.
With changing consumer behavior and increasing preference for dine-out experiences, the franchise format will continue to thrive — especially for legacy brands like Arun Ice Cream.
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Explore More Franchise Opportunities: Hot Dog Harbour & Sugoi Ramen
While the Arun Ice Cream Franchise is a powerful option for anyone seeking to enter the dessert and frozen treats segment, entrepreneurs looking to diversify within the food and beverage (F&B) industry should also explore two exciting, fast-growing brands: Hot Dog Harbour and Sugoi Ramen.
Hot Dog Harbour Franchise – India’s Fastest Growing Hot Dog Brand
Hot Dog Harbour is revolutionizing India’s fast-food scene with a bold, youth-centric brand focused entirely on gourmet-style hot dogs. With over 83,000+ customers served in Mumbai and Pune, it is India’s largest and most-loved hot dog chain.
Key Highlights:
- Unique Menu: Korean-style hot dogs, spicy hot dogs, chicken and veg options, fries, burgers & combos.
- Low CAPEX, High Returns: Setup cost starts from just ₹2.5 lakhs.
- Franchise Locations: Pune & Mumbai (cloud kitchen and takeaway models)
- Target Market: Millennials and Gen Z
- Sales Channels: Swiggy, Zomato, and outlet footfall
Hot Dog Harbour is ideal for entrepreneurs who want a trendy, quick-service brand with high social media engagement and proven delivery success. The brand also supports franchisees with digital marketing campaigns and hyperlocal strategies to boost reach and profitability.

Sugoi Ramen Franchise – India’s First Authentic Japanese Ramen Brand
If you’re passionate about bringing something new to the Indian market, the Sugoi Ramen franchise is a one-of-a-kind opportunity. With more than 63,000+ ramen bowls sold across Mumbai, Pune, and now Hyderabad, Sugoi Ramen is India’s first and most popular Japanese ramen brand.
Why Choose Sugoi Ramen?
- Specialized Menu: Chicken, seafood, veg, and vegan ramen with rich Japanese broths (Miso, Shoyu, Bone Broth).
- Vegan & Healthy Options: Also caters to conscious eaters with gluten-free and high-protein bowls.
- Cloud Kitchen Model: Efficient operations with low overheads
- Franchise-Friendly: Setup cost from ₹2.5 lakhs onwards, quick ROI
- Aggregator Presence: Strong on Swiggy & Zomato
Sugoi Ramen is perfect for foodpreneurs looking for a high-margin, low-competition niche. With increasing interest in Asian cuisine, especially Korean and Japanese food, Sugoi Ramen stands out as a first-mover brand with massive upside.
Read Also :- Top 5 Ice Creams Brand in India
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Conclusion: Is Arun Ice Cream Franchise Worth It?
If you’re looking to launch a low-investment food business with high returns and strong brand backing, the Arun Ice Cream franchise is undoubtedly a smart bet — especially in South India.
Its simple operations, affordable capital needs, and high-profit retention make it ideal for first-time entrepreneurs and investors alike. While local marketing remains your responsibility, the brand’s strong pull and loyal fanbase ensure long-term sustainability.
FAQs: Arun Ice Cream Franchise
Q1. What is the total investment required for an Arun Ice Cream franchise?
A: Anywhere between ₹50,000 to ₹20 lakhs depending on outlet type and location.
Q2. What is the expected ROI timeline?
A: Franchisees can expect returns in 1.5 to 3 years.
Q3. Do I need food industry experience to apply?
A: No prior experience is necessary, but business acumen and retail skills are helpful.
Q4. Does Arun Ice Cream offer marketing support?
A: Only basic support such as outlet branding and local ads. Digital and TV marketing is not included.
Q5. Can I run the franchise in North India?
A: Currently, Arun Ice Cream is primarily expanding in South India.